Keep it Clean style guide

We’re really glad you’re supporting Keep it Clean. By adopting our campaign, you’re helping a very important message reach as many people as possible. Trees can’t defend themselves – the more people who know what to do, the easier it is to keep our forests healthy for longer.

We’ve put together a few simple guidelines to make using the logo as easy as possible. If you have any questions about the Keep it Clean campaign, or how best to implement it, please contact This email address is being protected from spambots. You need JavaScript enabled to view it.

On this page:

How it looks

This is the logo. It's made of two parts – a splash and a strapline.

 keep it clean graphic

These elements have been designed to use together, but it’s okay to use the splash alone if space is tight, or the campaign is explained elsewhere.

How to use it

It’s really easy to use the logo – but there are a couple of things to think about to make sure it has the most impact.


kic graphic use


If you’re unsure, you can read How to use Keep it Clean (PDF 2MB) which explains things in a little more detail.

Campaign logo files

The logo is available in the following formats. Right click to download:

For Adobe Illustrator – best for resizing and professional print

 PNG files – best for websites and word documents

Ready for print – best if you don’t need to enlarge it

You’re ready to go

That’s it. Easy. Grab a logo, read about the campaign and take it to your audience. By taking on Keep it Clean, you’re helping to preserve our special places for future generations. From all at Forestry Commission Scotland – thank you.

Go the extra mile

Linking back to our site is really appreciated, as it helps more people find out about what we're doing – if you can, please provide a link to:

If you’re sharing Keep it Clean on social media, you can mention us @FCScotland – don’t forget to use #KeepItClean